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CBS News anchor Tony Dokoupil addressed viewers in what appeared to be a pre-recorded promotional segment aimed at repairing more than a decade of reputational damage and announcing changes to the program. He acknowledged that the corporate media outlet had “missed the story” too often and, in doing so, had lost the trust of Americans.

“On too many stories, the press has missed the story, because we’ve taken into account the perspectives of advocates rather than the average American. Or we’ve put too much weight on the analysis of academics or elites, and not enough on you,” Dokoupil said in the two-minute video published early on New Year’s Day.

Dokoupil continued, “So here’s my promise to you: You come first. Not advertisers. Not politicians. Not corporate interests. And yes, that does include the corporate owners of CBS. I report for you, which means I tell you what I know. When I know it, and how I know it. And when I get it wrong… I’ll tell you that too.”

Dokoupil basically admitted that CBS and much of the MSM-industrial complex functioned as little more than PR firms for the highest bidder. We saw this with the Hunter Biden laptop story, Covid origins, Joe Biden’s mental health, and the list goes on. Quite frankly, the American people dumped MSM many years ago in favor of alternative outlets.